Clean Creations is a health-oriented meal-prep service on the West Bank of New Orleans. They had become wildly popular during their growth with Reign Creative, so much so that they were garnering somewhere around $90,000 a month in sales revenue, all of which was trafficked through their website. The amount of growth they had surpassed any expectations that the original site had ever anticipated and wasn’t able to manage the demand or specific needs of their ever-growing customer base. The client wanted to honor full meal customization for their customers and provide full consideration for any and all health allergies or concerns, as well as streamline the efficiency of receiving orders.
This meant that we needed to prepare for a full revamp.
We got to work drawing maps, of how to most efficiently get from point A to point B through a web of specific dietary needs without ever overwhelming the customer, and then got to work on how to translate that to our client’s chefs so that they knew exactly how much they needed to order and how to most efficiently get their product out the door and into the hands of New Orleanians everywhere. In the end, the client went from spending 8 hours every night organizing their orders to being done in a matter of 10 minutes with the ability to plan to a much more calculated degree that they were able to continue growing and open a brick and mortar location only months after the new site’s launch.