Tony Lawton Design

Nice to meet you.
I’m Tony Lawton
And among other things,
I do graphic design

21 Sawyers Cres
York, UK YO23 3YA

+44 07377 580522

info@tonylawtondesign.com

© 2025 Tony Lawton Design

  • About
  • Services
  • Portfolio
  • Hobbies
  • Contact
  • CV

Dolce Advertising

  • Client: Dolce Advertising
  • Role: Senior Designer
  • Category: Branding
project-grid

When I was offered a job at Dolce, I honestly almost didn’t accept it. The website was in bad shape, there wasn’t even a sign on the door, and I really couldn’t find anything else about the company. As I was on my way out the door from the interview, Perry—the owner—showed me something that changed my perspective entirely.

He placed a small box of old promotional pieces for Dolce on the desk. They had to be at least 50-60 years old. Very swiss-style typography. Clean, modernist, beautifully executed, all designed by his late father, Charles. This is where I found out that under the company’s humble exterior, there lies a legacy, firmly rooted in a broader vision, yet still a style all its own. From there on, I made it my goal to bring that legacy back to light.